In times of greater uncertainty and instability such as those currently living, the market tends to make a “natural” choice, for only a few companies to subsist and to the “next phase”. It’s a little as is the case in sport, where only a few teams move on to the next round. These teams are…
Customers approach their stand, a rounded, branded line counter, rocked by roll-ups with appealing content. They take a long time to observe the products exposed and to ask for information from employees impeccably in uniform. They collect, inside a bag with the company logo printed in color (courtesy of the house), flyers, product samples, catalogs…
In this article I will explain the importance of Inbound Marketing and why your understanding of marketing has to be updated in order to improve your online presence and your return on your investments. In Traditional Marketing techniques are used that are disruptive and intrusive, that is, they are techniques based on the act of…
